Insights

Straight-talking articles for small business owners.

New posts go here as we publish — written with the AEO content process so they're built to be cited by AI search as well as ranked in Google.

AI & Automation

Vibe Coding for Small Business: Build Your Own Apps Without Writing a Single Line of Code

UK small businesses are replacing expensive SaaS tools by building their own apps with AI. Here's what vibe coding is, which tools work best, and how to start today.

23 July 2026  ·  8 min read Read article →
AI & Automation

What Is Vibe Coding? A Plain-English Guide for Small Business Owners

New to the term? Vibe coding means describing what you want in plain English and letting AI build the software. Here's what it actually means and whether it's right for your business.

23 July 2026  ·  5 min read Read article →
AI & Automation

5 SaaS Tools UK Small Businesses Are Replacing With AI-Built Apps in 2026

UK SMBs are saving hundreds of pounds a month by building their own CRMs, client portals and dashboards with AI. Here are five real examples and what the savings look like.

23 July 2026  ·  6 min read Read article →
AI & Automation

How to Build Your First Business App With Lovable — No Coding Required

Lovable lets you build a real web app by describing what you want in plain English. Here's a step-by-step guide for business owners who have never written code.

23 July 2026  ·  6 min read Read article →
SEO & Content

EEAT, AEO and GEO: The Complete Website Authority Guide for UK Small Businesses

Most UK small business websites are invisible to AI search — not because the content is poor, but because it is missing a handful of technical signals. This guide covers all three frameworks and exactly what to do.

23 July 2026  ·  10 min read Read article →
SEO & Content

What Is EEAT and Why Does It Matter for Your Small Business Website?

EEAT — Experience, Expertise, Authoritativeness and Trustworthiness — is the framework Google uses to decide whether your content deserves to rank. Here's what it means in plain English and how to implement it.

23 July 2026  ·  6 min read Read article →
SEO & Content

What Is AEO and GEO? How UK Small Businesses Get Cited by AI Search Engines

ChatGPT, Perplexity and Google AI Overviews cite some businesses and ignore others. AEO and GEO are the disciplines that determine which side you land on. Here's how both work and what to do about it.

23 July 2026  ·  7 min read Read article →
SEO & Content

How to Build a Content Strategy for Your Small Business Without Hiring an Agency

Random blog posts don't build authority. The pillar and satellite model does. This guide explains how to choose your topics, write for AEO and GEO, and maintain a content calendar a one-person business can actually stick to.

23 July 2026  ·  8 min read Read article →